Digital media · Production & workflows

Better digital media.
A better way
to produce it.

I help product marketing, communications, and creative teams make clear, consistent digital media—and improve the workflow behind it. Video, 3D, product imagery, launch content, and practical automation, grounded in work at EVGA, ViewSonic, Halo, and other production teams.

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Behind the mark — watch the identity in motion

A new chapter · Media craft, access & AI

Knowledge
worth keeping.

Why I wrote about EVGA. What production taught me. And how I help creative teams carry their judgment into better media and better workflows.

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New case study Built with AI

The changeover
point.

One lead. AI tools.
A complete operation.

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30–40hDedicated work
~$760Reported spend
181kReddit post views
Built at AddOn Networks (Halo) Image Creation Tool (ICT) · 2024–2025

AI & automation deep dive

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Many connected designers’ workstations converge into one ICT operator’s workflow, producing a transceiver labeled ICT Case Study.
Let’s work together

Consulting

  • Media production & workflows
  • Product Demos
  • 3D Animation & Videography
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A personal perspective

Y AI?

Human time.
Society’s future.

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A lecture that stayed with me

Privacy
is Dead

A million eyes.
A question about our future.

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Part One · My years at EVGA · 2016–2019

Why I left
EVGA.

The most rewarding job of my life, at a graphics-card company I loved. And why I walked away.Now covered by Tom’s Hardware, TechSpot, and other publications.

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Part Two · Remembering EVGA

The people
who made EVGA.

A thank you to some.
A question to others.The team behind the service, and the future I still wish had been possible.

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A place to become yourself

My Home
in the World

Step inside
Cycling · Project Nicasio R

River miles.
One part
at a time.

Wind, sunsets, sore legs.
A bike made my own.

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The final orange Nicasio R beside the Santa Ana River Trail, with carbon wheels and its solid black 48T chainring.
Design, access & human possibility

Humanity Is Not
an Aesthetic.

A response to Design Theory’s “Why Nothing Looks Cool Anymore.” Humane design should expand what people can do.

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A personal essay · Family, identity & fatherhood

I Slapped My Father and Went to Jail. Here’s What I Still Need to Say.

Identity, family, fatherhood, and the experiences that changed how I understand myself.

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Portfolio Pieces

3D, Video &
Personal Works

An artist’s eye. The experience to bring it to life.

I run my own 3D production studio and have built 3D production environments for EVGA, Halo, and others. The work below showcases my craft as an artist, from 3D animation and motion graphics to filmed production.

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